Accessible-friendly: Check for accessibility features.Bug checking : Check the codes for bugs, fix them, and also clean up unused codes.Testing for responsiveness : After building the email, it is vital to test the responsiveness to ensure it works on all major email clients.Between the header and body are multiple lines of codes with specific functions. The body codes focus on building the email structure. The header section contains codes that specify styling, media, and CSS animations. HTML codes : The HTML email is divided into the header and body.Let’s take a look at the behind-the-scenes of setting up an effective HTML email.
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To build an HTML email manually, you need to know how to use HTML codes to design your emails for desired results.īeyond knowing your codes, building an HTML email by hand requires much more. What Typically Goes Into Building an HTML Email?īehind the visually captivating HTML emails are multiple lines of code, including tables and inline CSS. With HTML emails, multimedia files can be included directly in emails, with custom fonts and colors, amongst other styling options. HTML offers diverse design opportunities, making it perfect for your engaging marketing emails. HTML emails are built using HTML codes and inline CSS styles. In contrast to plain text emails, HTML emails are formatted emails that contain style and design elements to increase engagement and visual appeal.
We’ll take you through HTML emails and how you can them to create engaging emails for your business. Plain text emails are great for one-on-one emails, but when it comes to sending automated emails to your segmented email lists, HTML emails are great. However, when it comes to keeping audiences and prospects engaged constantly, plain text emails may not always cut it. When it comes to plain text emails versus HTML emails, there’s a time and a place for both.
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